Jacob & Co.’s New Yellow Sapphire Bugatti Chiron Watch

The Jacob & Co. Bugatti Chiron comes in a new yellow design.

With a presence in the automotive industry and luxury watches, Bugatti continues to diversify its portfolio with exclusive products that perfectly complement its fleet of performance-focused supercars. Bugatti is proud to partner with the luxury experts at Jacob & Co. to develop a commemorative Chiron Tourbillon, which has been refreshed with an all-sapphire case. The Jacob & Co. Bugatti Chiron is a large 44mm complication made entirely of yellow sapphire with 18k rose gold highlights. The buttons that operate the various functions are also made of sapphire, and each button is proudly emblazoned with the Bugatti logo in the center.

Inside the transparent sapphire crystal wall is an intricate skeleton dial design that mimics the engine compartment of the Bugatti Chiron supercar. The Jacob & Co. JCAM37 hand-wound movement represents the iconic W16 motor that powers Bugatti, which operates precisely as a cylinder pump to power the watch. Jacob & Co. adds a luxurious look and feel to the new Bugatti Chiron Tourbillon, complete with a comfortable white rubber strap and matching 18k rose gold deployant clasp.

Brand: Jacob & Co
Model: BU210.80.AE.UA.B
Movement: Manual Winding
Case material: Anti-Reflective Orange Sapphire Crystal and 18K Rose Gold
Case size: 55×44 mm
Glass: Sapphire
Bracelet: Rubber
Glass: Sapphire
Year: 2022

Flying through the woods? The new Breitling Endurance Pro

Is the new Breitling Endurance Pro better for athletes than pilots?

The friendly and always fascinating Breitling CEO Georges Kern made it clear that there is a treasure trove of inspiration in the watch company’s archives. He has been paying homage to many models that modern watchmaking has never heard of. He’s also very clear that he wants to remind everyone about everything we don’t know or remember about the “aviation-centric” watch company.

The new Breitling Endurance Pro replica is a good example. They took inspiration from the Breitling Sprint watches of the 1970s. Watches at the time were light and had resin casings. It has a pulse meter for quick calculations, and it’s colorful. After all, this is the 70s.

The new Endurance Pro adopts the same spirit, as well as the more modern Breitling spirit, and is definitely their technological breakthrough. The new watch is lightweight, but it uses the company’s Breitlight material, introduced in 2016, which is 3.3 times lighter than titanium and is non-magnetic, hypoallergenic and thermally stable. The watch also features a COSC-certified Breitling Calibre 82 SuperQuartz movement, which is basically ten times more accurate than regular quartz. So modern tools are for modern…athletes, not pilots.

This watch features replica Breitling heritage details, the iconic large hour markers at 3, 6 and 9 and a wing at 12 o’clock. The easy-to-grip bezel is engraved with compass points. All black (in a sense) exterior, but with flashes of color on the inner bezel that contains the pulsometer. It should make it more readable, but it looks really cool. The colorway also appears on the tactile molded crown and Diver Pro strap. The calmest color is dark blue and the loudest is orange. or yellow. or red. or white. If that’s not enough color for you, you can opt for the more vibrant Outerknown ECONYL yarn NATO strap.